The American Society of Travel Agents (ASTA) has announced London and Rome as the two most popular summer destinations booked by ASTA travel agents internationally for travel this summer, according to ASTA’s eleventh annual Hot Spots for Summer survey. London received a 9 percent share of votes followed by Rome with an 8 percent share.
Over 150 cities made the hot list, with the top ten cities accounting for 37 percent of the responses. Beyond the typical tourist cities, travel agents say they are also planning many trips to many unique destinations like Yerevan, Armenia and Johannesburg, South Africa for this summer with both cited by agents as hot locations.
“Although the top destinations have remained relatively unchanged for many years, it’s interesting to see so many fresh destinations included in the votes,” said Zane Kerby, ASTA President and CEO. “Regardless of whether a destination is a perennial favorite or a soon-to-be favorite, working with an ASTA travel professional to plan your next vacation will enable you to get great value, but more importantly, an unforgettable experience.”
In addition to London and Rome, Paris (8 percent), Cancun (5 percent), Punta Cana (3 percent), Barcelona (1 percent), Riviera Maya (1 percent), Amsterdam (1 percent), Madrid (1 percent), and Montego Bay (1 percent) round out the top ten international cities. Amsterdam and Madrid are new to the top ten pushing out Venice and Athens.